The City of Norton Shores unveiled new branding and a motto that brings out the city’s natural beauty and unique characteristics – “It’s In Our Nature.”

To celebrate, Norton Shores will be hosting a brand launch event on August 10 at 12 p.m. on the front lawn of Norton Shores City Hall at 4814 Henry Street, Norton Shores, MI, 49441.

All Norton Shores residents are invited to attend.

Hats, T-shirts, sweatshirts, glasses, and other accessories will be for sale at City Hall. Merchandise will feature one of several logos highlighting the things that are part of the “nature” of Norton Shores – kayaking, biking, camping, hiking, sunsets, and beaches.

Bonus – if you stop by City Hall on or after August 10, you will also get a FREE gift!